Insights at a Glance
View loyalty program insights and customer engagement metrics, including point usage trends, redemption behavior, and participation analytics.
The Reports page provides insights into how customers interact with your loyalty program over time.
Points Usage
This section displays a comparison between:
- Used Points
- Not Used Points
within a selected time period.
The chart helps merchants understand how many points are actively redeemed compared to points that have never been used.
Average Time from Enrollment to First Redemption
Displays the average time customers take from joining the loyalty program until making their first reward redemption.
This metric helps measure how quickly customers begin engaging with the loyalty program.
Average Total Point Usage
Displays the average number of points redeemed by customers.
This data helps merchants understand the overall utilization of loyalty points within the program.
Average Time Between Redemptions
Displays the average interval between reward redemptions made by the same customer.
This metric can be used to evaluate how frequently customers engage with the loyalty program.
Time Range Selection
Merchants can switch between the available reporting periods, such as:
- 6 Months (6M)
- 1 Year (1Y)
to analyze customer engagement trends over different time ranges.